Why self-confidence is the key to marketing success

content marketing thought leadership Aug 16, 2022
The #1 difference between people who are able to market themselves and those who don’t is NOT their expertise, marketing know-how, or even determination.  

Nope........without a doubt it’s self-confidence.

I mentor business leaders experts around the globe who are world-class in their area of expertise, yet still struggle with the “am I good enough / special enough?”  feels.

Yep – I’m talking about amazing legal powerhouses, leaders in the tech, finance sectors, and even renowned global figures in the wellness industry.

And not only professional services experts.

I also mentor countless marketing specialists with decades of experience experiencing doing marketing for their clients or employer....

...... yet they feel paralysed when it comes to marketing themselves.

If that’s you too, you’re not alone.

And it’s not your fault.

It’s part of being human.

And I can tell you emphatically it does NOT come naturally.

Self-confidence around marketing is we all have to build, and it takes time – but there is a way you can build it quickly.

For years I’ve been helping talented people extract and articulate their uniqueness and turn it into marketing content that feels really congruent with WHO they are.

So it feels energising to you while you’re doing it – and uplifting to your audience who are engaging with it.

A total game changer.

Both personally and professionally.

If you know you have a powerful message (or feel like there's one brewing inside you!) but get stuck and confused when it comes to getting it out to people, please get in touch.

I would love to help you too.

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ABOUT THE AUTHOR

Nina Christian is a Marketing & Brand Strategist who is all about doing marketing in a more connected and human way. She helps business leaders and social-change-makers use thought leadership content to build their authority and widen their impact.

She is the Director of Braveda, (est 2000), which was recognised as  "Best Marketing Agency" at the Australian Marketing Excellence Awards.

She is a Certified Practicing Marketer (CPM), a Fellow of the Australian Marketing Institute & AMI State Chair (Vic) and runs two businesses of her own.

She has a knack for simplifying the complex which comes from being a hands-on mum to five young children, and uses this to turn time-sucking activities into easy to follow systems and processes that get outcomes fast.

If you're in business or leadership I'd love to help you! Here's what we can do together. 

⭐️ Get your message in front of more of these "right people" consistently by creating high-quality content that stands out, is strategic and moves people towards you.

💥 Infusing the right energy into your brand so it has all the feels and draws in the right people.

⚙️ Set up rinse-and repeat-marketing systems that work, and just make life and business growth so much easier. 

There are different ways to work with me based on your situation and with all of them you'll see rapid transformation in a month (Hybrid 1:1/group program, 1:1 Intensive, team training, corporate workshop). Book a chat with me here.