Personal Branding Books for Building Influence with Integrity
I write personal branding books for people who are the brand. Experts, founders, consultants, and professionals who want to be recognised for the depth of their work, not the volume of their content.
Each book tackles a different part of the personal branding journey: identity, strategy, and self-knowledge. Together, they give you a complete system for building a brand that's commercially effective, personally sustainable, and unmistakably you.
Whether you're just starting to think about your personal brand or you're an established expert looking for sharper positioning, there's a book here for where you are right now.
Marketing Me®: Take Charge of Your Personal Brand and Make Your Mark on the World
The personal branding book that started it all.
Marketing is in flux. The old ways don't work anymore.
The past few years have further eroded the boundaries between home and work. People are now valuing, indeed craving, true connection. Customers and prospects aren't interested in brochures, press releases, and websites which are everywhere. They're more interested in people.
Marketing Me® is a personal branding book for professionals who want to market themselves authentically but don't understand what makes them truly unique and significant, or have the confidence to express their value in a way that feels good.
This book leads you through a powerful process that gives you the confidence and clarity you need to take charge of your personal brand and make your mark on the world.
Marketing yourself authentically will stretch you, but that stretch will propel you to amazing places in life and open possibilities beyond what you could imagine. When you embrace your true identity and express that authentically and elegantly, you go from "having impact" to "being impact" wherever you go.
Yes, this is a book about marketing. But actually it's about so much more.
This Book Is Perfect For
The Corporate Professional You're an expert at what you do, and you want stronger, more authentic connection with customers, your peers, and your network.
The Entrepreneur You're regularly putting out content or trying different marketing "stuff" but it's just not connecting or landing like it used to, and you don't know why.
The Expert / Thought Leader A master of your craft, you know you can help so many, but feel like a hidden success story. If only the world could see it.
What You'll Discover
💛 Marketing yourself doesn't have to deplete you. It can energise you and make you feel good.
💚 The power for impact is in embracing your unique identity. Personal branding is a surprisingly effective way of uncovering it.
💜 The journey of authentic personal branding won't just change your business. It will change your life.
🧡 When you embrace your true identity and express that authentically, you go from "having impact" to "being impact" wherever you go.
Want to Read a Sample?
Download a free preview of Marketing Me® here.
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Order Your Copy
Marketing Me® - Paperback (Australia)
$34.95 AUD (incl. GST and Australia-wide delivery)
Marketing Me® - Paperback or Kindle (International)
Available on Amazon in USD, GBP, NZD, and CAD. Paperback and Kindle options available.
Book testimonials / endorsements to be added
[testimonials]
Solar System Marketing™: A Strategic Framework for Expert-Led Brands
The personal branding strategy book for people who already know who they are, but need a system for what to say and how to keep showing up.
When I wrote Marketing Me®, I focused on helping people uncover and embrace their identity as a brand. But I kept hearing the same question: "I know who I am now, but what do I actually talk about? And how do I keep showing up without burning out?"
Solar System Marketing™ is my answer to that question.
Traditional marketing frameworks were designed for organisations with teams, budgets, and departments. They weren't designed for people. What people need is something simpler. A framework that honours our complexity but gives us clarity and helps us move forward without overthinking.
Solar System Marketing™ is a practical framework built around strategy, creativity, and critical thinking, designed to be used daily without a team.
What You'll Learn
This personal branding book will help you:
🪐 Clarify your Sun: your core commercial focus and the essence of what you do.
🪐 Identify your Planets: your key concepts, messages, and ideas that orbit your core.
🪐 Work with natural forces of attraction, amplification, and alignment so your presence feels more easeful, rhythmic, and coherent.
When your system is clear, marketing stops feeling like effort and starts feeling like expression.
Who It's For
Whether you're a consultant, an expert, a professional building visibility inside your organisation, or a founder without a marketing team, this book will meet you where you are.
While the focus is on individuals and personality-led brands, the framework also brings clarity to small teams who have overcomplicated things, turning content into a cog in a machine so big the message has lost its freshness and potency.
Order Your Copy
Solar System Marketing™ - Paperback (Australia)
$24.95 AUD (incl. delivery)
Solar System Marketing™ (International)
Available on Amazon.
Who Are You and What Do You Want? 52 Provocative Questions for Finding Your Story
Reconnect with who you are, and what you're here to create.
Originally created for the Stories That Stir®: Infinite Possibilities Sydney Opera House showcase, this limited-edition journal is designed to help you pause, reflect, and reconnect with who you are, what matters most, and what's waiting to unfold next.
Because every story starts within, and the more deeply we understand ourselves, the more infinite our possibilities become.
This isn't a personal branding book in the traditional sense. It's the foundation that everything else is built on. The clearer you are about who you are and what you want, the more powerful your personal brand becomes.
52 questions. No right answers. Just honest reflection that opens up what's next.
Order Your Copy
Who Are You and What Do You Want? (Australia)
$24.95 AUD (incl. delivery)
Who Are You and What Do You Want?
(International) Available on Amazon.
Which Personal Branding Book Should You Start With?
Not sure? Start with Marketing Me® if you're building your personal brand for the first time. If you've already done identity work and need a system for staying visible, go straight to Solar System Marketing™. And if you want to go deeper into the personal work underneath it all, Who Are You and What Do You Want? is your starting point.
About the Author
I'm Nina Christian, and I've spent 25+ years at the intersection of brand, marketing, and leadership.
I created Marketing Me® before personal branding became mainstream, and I've since worked with thousands of experts, founders, and professionals to help them build brands that reflect the depth of their work.
My personal branding books are written for people who want to be recognised for what they know and how they help, without resorting to self-promotion tactics that don't feel right. Each book draws on real experience, working with real people, in real markets.
I'm a Certified Practising Marketer, Life Member and Fellow of the Australian Marketing Institute, and for 20 years was director of marketing agency Braveda (Winner, Best Marketing Agency, Australian Marketing Excellence Awards).
I'm also a hands-on mum of five. Which means I've developed a knack for simplifying complexity. My systems and processes are practical, accessible, and built for real life.
Frequently Asked Questions
What are the best books about personal branding for experts?
Are these books about personal branding only for entrepreneurs?
Do I need to read Marketing Me® before Solar System Marketing™?
Can I buy these personal branding books in bulk for my team or organisation?
Are these available as ebooks?
I'm outside Australia. How do I order?
Got an Upcoming Conference or Event?
Marketing Me® is more than a personal branding book. It's a tool for customer connection, team motivation, and brand influence at its most easeful.
The best way to be front of mind is to help your people feel valued and empowered enough to confidently express themselves in the world and share the impact of the work they do.
Most people want more influence and authentic connection. Few know how to do it. My keynote will inspire and motivate your team to take the first steps.
Email [email protected] for corporate speaking and workshop enquiries →